BLACK BOTTLE WHISKY
The Taste Experiment Event Launch
A brand new experimental campaign was created and designed for a special tasting event hosted by Black Bottle. This tasting event was guided by sounds and visuals that could change and enhance the flavours that were experienced.
Progressing from the person focused event, it then went on to include the general public through social media channels and access to Spotify to listen to the sounds that were specifically curated.
Included in the campaign: All assets for a face to face tasting event. Social media posts, Emails, Amazon Shop pages, Complete tasting event toolkit for other markets to successfully follow to keep quality and consistency. This included design guidelines, timings during the event and creative social and video content.